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Facebook 600-101 Exam Syllabus Topics:

Facebook Certified Community Manager Sample Questions:

1. A men's grooming brand is hosting an exclusive event with a group of Instagram influencers, brand superfans and press contacts to try its new range of products. The community manager will be present at the event to capture photo and video content. The goal is to build excitement and engagement with non-attendees on Instagram around the new product range.
What should the community manager do?

A) Post teaser content Use Instagram Live at the event Encourage viewers to share their red carpet looks
B) Focus on video content Share the brand's Instagram story with close friends Use local hashtags to increase reach
C) Curate captured content Tag key attendees Plan a full narrative for Instagram Stories prior to sharing
D) Repost influencer content Share every story tagged with the event hashtag Share behind the scenes videos in real time

2. The only community manager of a Brazilian national football fan group with 2 million members needs support to ensure content is on topic. The community manager notices an increase of spam videos in other languages in the group.
Which three options should the community manager use to keep the group relevant? (Choose 3)

A) Set up post approval for all members
B) Reject all new membership requests
C) Remove all members who post in a non-local language
D) Use Group Insights to identify potential moderators
E) Encourage members to report content to admins

3. A business consultant offers a free Facebook group to support potential clients. He aims to create consistent daily engagement.
Which two strategies could the consultant use to achieve his goal? (Choose 2)

A) Look at engagement insights to compare the daily number of posts.
B) Enlist a scheduling tool to create daily topical posts to encourage conversation.
C) Create a group rule that requires daily engagement to remain in the group.
D) Comment on every post that members make in the group.
E) Highlight top commenters in a special weekly post.

4. A community manager works for a company that is debuting a new product globally at noon PST. The community manager wants to generate engagement consisting of initial product feedback from the target audience within the first hour of the launch.
Which two ways should the community manager generate valuable product feedback? (Choose 2)

A) Include a discussion question about the product that is being launched
B) Partner with influencers to generate posts about the launch
C) Post a link to a press release announcing a product launch
D) Ask follow-up questions as people leave feedback

5. An established mid-range coffee brand is launching a new line of high-end espresso products. It needs to promote its products through new social channels to reach premium consumers. The community manager must create a launch strategy to present to internal stakeholders to support this new product range.
Which two factors must the community manager address in this presentation? (Choose 2)

A) Determine launch goals and milestones to achieve
B) Review existing channel performance and replicate strategy
C) Decide on the target audience and which platforms to use to reach them
D) Define partnership criteria with key food and beverage influencers

Solutions: